// our blog

Dec
14

tips to improve search engine visibility

by marketing team in news/smaller.stronger.faster., thoughts at 8:05 am

10 tips to improve seo
- There are 4 billion mobile phones in use and 1.08 billion of them are smart phones.

- By 2014, mobile internet should take over desktop internet usage.

- Half of all local searches are performed on mobile devices.

- On average, Americans spend 2.7 hours per day socializing on their phones. That’s 2x the amount of time they are eating and a third of the time they are sleeping!

- 200 Million YouTube views occur on mobile devices every day

(source: Microsoft.com)

What do these few stats tell you? There are a lot of people out there who have a lot of access to a lot of information – and you want access to that audience. (more…)

Nov
22

room for dessert website design

by marketing team in projects/web design at 8:30 am


challenge

room for dessert began out of  chandra hayslett’s passion for baking and a joy for watching people enjoy her delicious homemade treats. from the beginning, chandra understood  the importance of having a professional online presence but also wanted a website that reflected a calm, comforting and homey environment. with the demand for baked goods increasing, room for dessert needed  to make its public debut with a web presence that allowed the customer to easily purchase baked goods online and also have a clear idea of what went into making each delicious treat.  the website needed to be easy to navigate, visually attractive, and allow the customer to share information about the company and it’s tasty offerings via social media outlets. (more…)

Oct
22

social media marketing: #njsocent

by marketing team in projects/marketing and planning at 8:57 am

social media marketing: #njsocent

review

on october 19th, 2011 the center for urban entrepreneurship & economic development (cueed) at rutgers business hosted the new jersey social entrepreneurship summit (njses) at new jersey performing arts center (njpac.) the event was sponsored by the small business administration (sba) and pse&g.

the summit aimed to raise the profile of social entrepreneurship in new jersey and  showcase leaders of the social entrepreneurship. we were tasked with creating digital properties for the event and promoting the summit via social media. the project timeline was approximately 30 days from concept to event day. (more…)

Oct
14

nj social entrepreneurship summit #NJSocEnt

by marketing team in news/events at 8:00 am


On October 19th, 2011 The Center for Urban Entrepreneurship & Economic Development (CUEED) at Rutgers Business will host the New Jersey Social Entrepreneurship Summit (NJSES) at New Jersey Performing Arts Center (NJPAC.) The event is being sponsored by the Small Business Administration (SBA) and PSE&G. (more…)

Sep
19

newark leadership roundtable series

by marketing team in news/events, projects/web design at 11:45 am

challenge

The Positive Community is the only faith-based lifestyle magazine targeted to the African American market in the new york / new jersey area. as its tagline denotes, the magazine focuses on the “Good News from the Church and the Community.” Developed through the joint vision of Mr. Al Koeppe (The Newark Alliance), Dr. Clement Price (Rutgers University), Rev. Dr. M. William Howard (Bethany Baptist Church) , and in celebration of the 10th Anniversary of The Positive Community magazine,  Newark Leadership Roundtable Series (NLRS), consists of three roundtable discussions on Education, Business, and Health and Safety, a November Town Hall Meeting and Small Business Expo and The 1st Annual Positive Community Awards during MLK Weekend in January 2012.  NLRS is an invitation only event, but the discussions will  broadcast live via the website.

(more…)

Sep
9

so jazzy, so brooklyn, SOCO!

by marketing team in projects/web design at 9:00 am

challenge

So Jazzy, So Brooklyn, SOCO! is the creation of famed Negril restaurateurs Peter Best, Malissa Browne, and Sim Walker. soco’s menu is a refreshing southern fusion of cajun, creole and soul food. with the launch of the new restaurant located in the clinton hills section of brooklyn, soco needed a web presence that reflects its unique vision, taste, and style. the site also needed to be easy to navigate, book reservations, check out the menu, and share almost anything on the site via social media.  (more…)

Sep
1

brian benjamin campaign website

by marketing team in projects at 5:54 pm

challenge

brian benjamin is campaigning for leader of the 70th assembly district, part d. mr. benjamin is a young leader that is focused on his goal of serving his community. we were tasked with creating a website that is appealing to a mature generation while presenting his message to younger constituents as well.  (more…)